I definitely wasn’t expecting a seemingly random invite to a house party in Virginia to end with me brainstorming a completely new blog as I drove the Caddy back home to DC in near darkness as the road curved along the trail of the Potomac on a chilly night in January. The opposite. I was imagining that I might make some friends with people I would certainly attempt to convert into Trump voters (eventually, after establishing the requisite amount of rapport) and that I might write a blog post about types of people one might — if one were so inclined — try to pitch newly honed talking points to, and how to do it in the most effective way, and also imagining that maybe I’d write a hilarious voter-registration role-playing sketch, and try to rope Scott Presler into playing James Comey in an old-school SNL inspired piece of satire (“But I’m showing you’re a registered Republican — you’re not planning to vote for Trump in 2020?? Whaaaaaat?”).
That was not what happened. Being relegated to the non-alcoholic beverage table since I was driving, I returned to that part of the kitchen and poured myself another plastic cup of warm Cherry Coke (I love the warm fizz of room-temperature cherry coke — if you have never savored this truly unique sensation, I can offer nothing but my condolences). A fellow soda-drinker, a skeptical gentleman, introduced himself to me and we began discussing the price of rent in DC vs Arlington (which is where I’ll be moving to in 2020 so I can vote in Virginia in the 2020 election and actually have my vote count). He asked me what type of rent was I looking to pay in Virginia and I said that it depended on whether or not I could get a job working for the Trump campaign. He asked me what I do now and I launched into my shtick about a periscope a day and hashtag winning (that’s pound sign winning for you old-timers). I couldn’t help but mention how I love to do body language and speech pattern analysis through the lens of the tribal roles and he asked me about the roles, what are they? Now, if you’ve been following my Messages to Millennials blog or my time line on twitter, you know I’ve been almost hyper-vigilant with my concern regarding the 2020 election and getting POTUS re-elected. I hadn’t made a new youtube video in months and my passion for the Tribal Roles (it was my Sigma Male video that was my first viral video on youtube in 2017!) had somehow slid to the back burner. I found myself enthusiastically describing the four tribal roles, Alpha, Beta, Sigma and Omega, to this stranger and watching the interest and curiosity flicker in his eyes as he automatically self-categorized and then matched the roles I described to people in his life. I LOVE this part of my study of human nature — the part where people feel like they’ve clicked into something greater than themselves after just a brief introduction to the tribal roles. The irony is that we are all already part of this “thing” that is greater than ourselves: the Tribe! So we continued to chat and I heard myself say, “It’s not like there’s a book out there that I’m referring to. It’s just my personal observations about how people contribute to the tribe or act as a drain on resources.” And he said, “because you’re the one who’s going to write the book.” And I laughed. And he said he was serious. I immediately replied, “well, first I’d have to create a quiz for people to self-categorize and then interview them and it would have to be a big study!” And he nodded, yes, as if to say, of course! It was so much fun discussing the tribe with this new friend and that was when I realized that I really missed doing those videos because I’d been so stuck on politics.
So of course my Sigma female brain went into problem solving mode and I realized that there was no more fascinating member of the tribe than Trump himself, the quintessential Alpha Male. It dawned on me that there is no conflict between my political goals (to re-elect Trump and flip undecided voters and even old school liberals [not leftists] to the red side of the ballot in 2020) and my desire to continue to make tribal role videos. Why not merge them and do the analysis of Trump, the leader of the tribe? The classic Alpha’s Alpha?
As I drove home, I had fun thinking about all the possible video topics I could explore on youtube … and blog post ideas of analyzing people I’d met whose traits were equally fascinating.
I dove into the deep end of the Olympic size pool worth of video footage of POTUS. For your viewing pleasure, I created 6 different videos analyzing Donald J Trump, from 1980 to the present. You can watch them all here on my new Tribal Roles blog!
Coming up on tribalroles.com: once upon a time, an Omega female and a Beta Female were both groomed by their employers for “leadership.” In that post, we’ll discuss why this is an unfortunate waste of resources and how it actually backfires in people who are not naturally inclined toward leadership.
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Messages to Millennials 
yes! This is awesome! I think this is a great idea!
Thank you for reading!! I can’t wait to share more of this with people!